Sonia Poletto is a financial advisor who has been working for Fideuram Intesa San Paolo Private Banking for many years. During the pandemic, Sonia built deep trust relationships with her clients, realizing how essential it was to have a direct and immediate communication channel.
She therefore asked us to create and manage her social media channels, Facebook, Instagram, and LinkedIn, to stay even more connected with her clients and reach potential targets.
Specifically, we handled:
- Developing the communication plan.
- Managing relationships with news media.
- Conducting interviews with key figures in the finance world.
Writing articles for industry blogs and magazines.